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	<title>Social Media Stories &#187; links</title>
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	<description>Enterprise social media and communities: best practices and case studies from John Mark Troyer</description>
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		<title>Short takes: recent social media reading</title>
		<link>http://johnmarktroyer.com/2009/11/recent-social-media-reading/</link>
		<comments>http://johnmarktroyer.com/2009/11/recent-social-media-reading/#comments</comments>
		<pubDate>Thu, 12 Nov 2009 06:10:52 +0000</pubDate>
		<dc:creator>JMT</dc:creator>
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		<category><![CDATA[links]]></category>

		<guid isPermaLink="false">http://johnmarktroyer.com/?p=24</guid>
		<description><![CDATA[<p>Tabs I have open in Firefox. I can never find anything that I put in my bookmarks, so let&#8217;s put these  here.</p>

You should follow me on Twitter from Dustin Curtis.  I am totally stealing this.
Do Twitter&#8217;s Trending Topics Signify What&#8217;s Important To You? from Brian Solis. No. I am very interested, however, in trending topics [...]]]></description>
			<content:encoded><![CDATA[<p>Tabs I have open in Firefox. I can never find anything that I put in my bookmarks, so let&#8217;s put these  here.</p>
<ul>
<li><a href="http://dustincurtis.com/you_should_follow_me_on_twitter.html">You should follow me on Twitter</a> from Dustin Curtis.  I am totally stealing this.</li>
<li><a href="http://www.briansolis.com/2009/11/trending-topics-reveal-twitters-immaturity-but-theres-hope/">Do Twitter&#8217;s Trending Topics Signify What&#8217;s Important To You?</a> from Brian Solis. <strong>No.</strong> I am <em>very</em> interested, however, in trending topics from my community &#8211; the people I follow and the people that follow me.</li>
<li><a href="http://socialmediatoday.com/SMC/140497">Half of us search for brands after seeing them on Twitter</a> Good. Storing this in my warehouse of factoids to impress executives in presentations.</li>
<li><a href="http://socialmediatoday.com/SMC/140357">As Facebook Ages, Gen Y Turns to Twitter.</a> More infopr0n.</li>
<li><a href="http://www.convinceandconvert.com/email-marketing-advice/how-to-integrate-social-media-into-your-marketing/">How to Integrate Social Media into your Marketing.</a> from Jay Baer. This is good. We&#8217;ve done some early steps integrating our really healthy social media activities with our very robust direct marketing programs, but I wouldn&#8217;t say we do it in a programmatic and repeatable way yet. I like the jazz combo metaphor. I also like Jay&#8217;s website.</li>
<li><a href="http://davefleet.com/2009/10/corporate-social-media-policies-ebook/">Corporate social media policies ebook.</a> from Dave Fleet. We have one. Probably time to update it, so saving this link.</li>
<li><a href="http://doughaslam.com/2009/11/05/getting-a-group-blog-going-good-luck/">Getting a Group Blog Going. Good Luck.</a> from Doug Haslam. Echoes my experience with some nice tips. Fodder for a future post.</li>
<li><a href="http://altitudebranding.com/2009/11/hiring-for-social-media-the-ugly-side/">Hiring for Social Media: The Ugly Side</a> from Amber Naslund. Yow. Hiring for a tactical/tools/jr position and giving it strategic/sr responsibilities.</li>
<li><a href="http://www.pr-squared.com/index.php/2009/11/curating-the-signalnoise-ratio-in-the-social-graph">Curating the Signal:Noise Ratio in the Social Graph</a> and <a href="http://www.pr-squared.com/index.php/2009/11/future-of-marketing">The Future of Marketing</a> from Todd Defren. Both great articles on how we&#8217;re going to manage our many connections and our conversations. I just went back and re-read my comments on each of these posts, and I sound pretty one-note. Facebook is doomed! Niche communities are the future! Not sure it&#8217;s that simple.</li>
<li><a title="Permanent Link to What IF We Redefined Influence? The New Influence Factor in Social Media" rel="bookmark" href="http://www.briansolis.com/2009/11/what-if-we-redefined-influence-the-evolution-of-the-influence-factor-in-social-media/">What IF We Redefined Influence? The New Influence Factor in Social Media</a> from Brian Solis. I&#8217;m actually not sure what the IF is about, because this world of a mishmash of specialized influencers is the world I live in, but it&#8217;s a good description of where we are.</li>
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